How to Target a Market

by Ariel Pakizer

Pick your audience before you start writing.   or even plan, an article. Waving in western culture is a friendly gesture, but an open palm is the equivalent to “flipping the bird” in some Hispanic cultures. Writing without knowing your market is like waving in Spain, you’re saying hello, they’re seeing a curse word, and everyone is confused.

Selecting a market is tricky. “High Fantasy fans” is too large, but “twenty-year-old white men” is too small, so target a market in between the two. Choose an age range and a topic. Focusing on one interest is wise, since art students and sports scholarships typically aren’t interested in same type of article.

You have the idea, now where does it fit best? Decide what focus (if it’s a story, or angle if it’s an article) your piece should take and target your particular market from there. If you don’t know what your audience wants, you need to do more than targeting a market.

If you’re a thirty-year-old woman targeting men going through a midlife crisis, you’ve got some research to do. If you’re willing to plan, research, and edit your article, you can spare a few hours for researching your market.

Once you understand your market, tailor your story to it. Write what your chosen audience wants to read. Every market has a tone and length they enjoy, so try keeping your article to the appropriate word count. If you’re writing a short story, write the characters with strengths they’ll admire and not quirks they will find annoying.

Writing for an audience isn’t easy and only practice will make you better. Learn to blend your writing with what others want to read. Write a few pieces for a specific audience, and then try selling them.

You can aim for a local magazine, newspaper, or reach out to an online journal. Why not find an internet magazine, learn about its target audience, and write a short story specifically for it?

Work on a piece for a few weeks, but set a deadline. It will turn a project into a goal, and the finished work into an accomplishment. So, go for it, write and sell a piece to a target audience by March 31st. Don’t sit and think, “I couldn’t do that!” because you can’t know that’s true until you try.

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Love’s Thy Genre

by Farheen Gani

An imaginary tale that amused classmates. A prize-winning essay. A funny poem. Isn’t this how we fall in love with writing? The love deepens over time. You start dreaming of publishing your own novel. Until you realize, it’s now or never. That’s how Lisa Carter published her first book.

Mrs. Carter is a Southern romance writer, which by her definition includes hospitality, extended family circles and barbeques. When not chasing her muse, she indulges in quilting, teaching and music. In this interview, she talks about the joys and challenges of writing romance…

  1. Why did you choose romance as the main theme of your writing?

I love the process of two people finding each other against the odds and daring to love each other. I fall in love a little bit with each of my characters as their romance unfolds in my story.

  1. While romance is perceived as an easy genre to write, which is the most difficult part about writing it?

The endings are often hard to craft so that the story will not be clichéd, but fresh and satisfying. There is no surprise in romance—readers understand that in the end these characters will be together. That is essential. But the joy and the surprising twists in the journey it takes the characters to reach, this place is the fun part.

  1. Is there anything you do to get in the mood of writing an intense scene?

Music can transport you to the theme or emotional tone of a scene. I always read the scene I wrote the previous day to get myself back in the moment. Taking a walk or doing something that doesn’t require a great deal of focus like housecleaning also helps the stream of my subconscious to flow.

  1. How do you differentiate your central character’s voice from your own?

There are pieces of me in every character I write—the good, the bad, the ugly. But the lead character has a voice of her own, her own back-story, and experiences that are different from me and how I would react to her current situation.

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Halloween Writing

by Angela Butler

Halloween writing is perfect when ghosts, goblins and witches abound. What an opportunity to soak in all the sensations of the season and create a haunting story. As you engage in festive activities with family and loved ones, take a few minutes to jot down what you see, hear, smell, and feel.

And, of course, Halloween writing must include the foods of the holiday! What candy do you snitch from your children’s trick or treat bags? How many times do their tummies cramp from too many caramel covered apples and chocolate chip cookies?

When you visit a pumpkin patch, be mindful of everything around you. Feel the autumn chill in the air as the sun goes down and remember how cozy it feels to wear long pants and a fleece jacket. Notice the aroma of fresh cut hay bales and corn stalks as you wind your way through a corn maze. As you stumble through the pumpkin patch, listen to the crackling of brittle vines, fallen leaves, or the yell of “help” when your little one needs help to carry the biggest pumpkin he’s ever seen. Which one has he picked? Is it bumpy, smooth, deformed, perfect, robust or lanky?

When you take the pumpkins home, carve them, and set them out, what feelings emanate? Do you remember how your mom posed you with your pumpkin on Halloween night? Can you still hear her voice insisting that you smile behind the leopard mask? And you said, “I am smiling.”

How does it feel to watch your children go through the same paces? Reflect on your past as you help with costume changes. Of course, you’ll be tired and the kids won’t want their dinner, but remember your giddiness at their age?

As you peek through the camera lens, the ghost of Halloween past may visit again. Mother saved your leopard suit for your children, and now the oldest is wearing it. “Smile,” you say to the masked face, and a muffled voice replies, “I am smiling.”

Taking good notes on Halloween’s aromas, pumpkin selection, trick or treating, tummy aches, costumes, and seasonal traditions will capture the detailed essence needed for Halloween writing.  Use it to write either fiction or nonfiction. Submit your entry to small online markets five to six months in advance and relive the experiences again when you see your byline in print. HAPPY HALLOWEEN!

*Angela Butler is a volunteer staff member. You can visit her blog at www.angela-wholehearted.blogspot.com. Get more great writing tips at http://www.CreativeWritingInstitute.com.

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Short Story Contest Winners Announced!

SHORT STORY WINNERS ANNOUNCED

A hearty congratulations to the winners, finalists, honorable mentions, guests and staff who contributed to Creative Writing Institute’s 2nd Annual Anthology, which will be on sale in December. Thank you for becoming part of our history. You will notice some of the winners have an asterisk by them. That indicates their story was chosen by a judge as a “judge’s pick,” which is a high honor. And now – our list of winners!

You can read the top three winning stories  here:

1st place winner: The Devil and Mrs. Morgan by Marsha Porter: http://deborahowen.wordpress.com/the-devil-and-mrs-morgan-by-marsha-porter-1st-prize-winner/

2nd place winner: This Woman’s Right by Brian Staff: http://deborahowen.wordpress.com/this-womans-right-by-brian-staff/

 Reading the Leaves by Gargi Mehra: http://deborahowen.wordpress.com/reading-the-leaves-by-gargi-mehra-3rd-place-winner/

1st place: The Devil and Mrs. Morgan by Marsha Porter

2nd place: This Woman’s Right by Brian Staff

3rd place: Reading the Leaves by Gargi Mehra

4th place: * Yogatta be Kidding Me by Sue Nickerson

5th place: * Pages of You by Tricia Seabolt  

Honorable Mentions

*You – Ivadell Brower

*Egot and the Trident of the Pond King by J. Lenni Dorner

By any other Name by M. Bulechek

Read to Me by Joan Bassington-French

Lana’s Sister by Diane Maciejewski

Revelation by Summer Jones

*Mad Artist by Robert Marazas

Aftermath by Mark Trudel

Striking Out by Brenda Anderson

The Truth in Names by Sarah Dayan

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Sponsored by http://www.CreativeWritingInstitute.com, YOUR place to find writing fulfillment with a private tutor. No need to wait. Sign up today and start tonight!

Edgar Allan Poe, the Man

A Short Biography

by Sodiq Yusuf

You probably know Edgar Allan Poe was a renowned American author, poet, short story writer and literary critic, but what else do you know about him?

Born the second of three children on January 19, 1809, to Elizabeth and David Poe, Jr., Poe was orphaned at the age of three, and adopted by John and Frances Allan of Richmond, Virginia.

Edgar showed interest in writing at an early age. When he attended the University of Virginia, John Allan refused to pay his fees because of Poe’s gambling habit. Edgar left the school, angry, and found his first love, Elmira Royster, in Richmond.

He enlisted in the Army in 1827 under the name of Edgar A. Perry. John Allan later helped him enroll in the U.S. Military Academy. There he published Tamerlane and Other Poems. Shuffling between Baltimore, New York and Philadelphia, he continued to write, winning literary prizes and becoming the editor of the Southern Literary Messenger. As the editor, Poe brought fame to the magazine and became a fearless critic of popular writers, including Rufus Griswold.

Although Poe was already famous after publishing The Narrative of Arthur Gordon Pym (1838), The Fall of the House of Usher (1839), and “Raven” (1845), he was poor. After the death of his wife, Virginia Clemm, Poe returned to Richmond, devastated. He and his first love, Elmira Royster, (then widowed) were reunited.

At a later date, Poe disappeared for a few days, only to be found inside a bar house. At the end of a derelict life, he died in a Baltimore hospital on October 7, 1849. The cause of his death remains a mystery, but he was remembered as a gentle man with a great sense of humor.

After Poe’s death, his literary opponent, Rufus Griswold, wrote a libelous obituary and memoir, describing Poe as a lunatic, womanizer and lonely drunkard. Ironically, that writing would later be regarded as one of the best biographies ever written about Poe.

If there is a moral to be had, let it be this: one of the greatest gifted men of all time wasted his time, his talent, and his life. Don’t let the same be said of you.

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The Power of “3”

by Pam Zollman

When you write a short story or picture book, think in terms of “3.”  This makes planning and writing your story so much easier. Your story will be divided into three parts: beginning, middle and end. Your hero will need three obstacles to overcome. Your story will be approximately three pages long double-spaced, which equals about 750 words, just right for most children’s magazines and picture books.

Page one is the beginning. This is where you introduce the main character, set the scene, state the goal, and set up the conflict.

Page two (or more, depending on story length) is the middle. Your main character is presented with three obstacles he must overcome to reach his goal.

Page three (or so depending on story length) is the end. The climax of the story makes the hero choose a resolution, which may be hard and self-sacrificing, but will ultimately be the best one. The hero reaches his goal and all loose ends are tied up.

Be creative with how your character solves his problem. Make it something that will cause the reader to think, something that the reader might be able to apply to his own life. No obvious morals or lessons are allowed. Fiction is read for pleasure; all lessons should be implied. The reader can figure it out. The happy ending can also be implied, that if things stay on course all will work out okay.

This is a very simplified way of writing a fiction story for a magazine. Use it as a guide, a suggestion only, not as a rule. It’s not the only way to write a story, but it’s one that has worked for me.

Pam Zollman has published over 40 books for children, as well as numerous magazine stories. She has also been an editor and contest judge for Highlights for Children magazine.

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Finding Your Child Voice

by Diane Robinson

When writing children literature, finding your own child voice is the only way to create realistic characters, believable dialogue, and succinct narrative that will grab your reader’s attention and keep them involved in your story.

Students often ask, “How do writers find their child voice?”

My answer is, before you can find your child voice, you must think like a child. To think like a child, you must play like a child, even if it is only in your mind.

Seems like a relatively simple thing to do, right?  But as adults, we often let go of (or lose completely) our childlike attitudes and behaviors or tuck them away in a memory box.

So, open the box. Remember. Put on a costume and dance around the room, go to a park and cruise down the slide, visit a classroom, read children’s literature, or hang out with some kids and just observe. Soon enough, your own childhood memories will come flooding back about what it was like to be that age, what was important, what wasn’t important, how you acted and how you talked, what the world sounded like, felt like, and tasted like. 

Once your own inner child is awakened, you will be able to immerse yourself into your character’s head with more freedom, with more pizzazz.

Another good exercise to get into child-mode thinking is to look at things, people, situations and emotions and write various approaches to express them with originality. Then, break the sentences down again and again until the emotions and situations are expressed simply, with the innocence of a child’s heart.

 Here are some examples of my child voice that I’ve used in my own stories:

Excited:  He felt as if a herd of jumping bugs were doing cartwheels in his stomach.

Sad: My heart fell sideways and stayed lying down all day.

Descriptive dialogue: “I know grandma can fly. She has that flabby, flapping skin under her arms that turns into her after-dark wings.”

Descriptive narrative: The wind pricked him, jabbed at him, finally becoming so mean with all its yelling and howling that he decided the wind just wasn’t worth playing with any longer.

So if you find yourself dancing and twirling around the kitchen, doing cartwheels across the yard, or finger painting like a four-year-old and somebody says you’re acting immature, take it as a compliment and start writing.

*Diane Robinson is an award-winning children’s chapter book author and a writing tutor at Creative Writing Institute

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